Facbook Marketing – How To Make Your Fanpage Go Viral On Facebook

The secret to social media marketing, especially Facebook marketing is to be in tune with the “party” atmosphere of the medium.

The best way for a business to market on Facebook is by making good Facebook fanpages. If you do it right, you can have a “fun” presence in a social setting with your target market on Facebook.

Business people often run into a mindset gap between themselves and the people who participate in social media. Businesses want to sell their goods and services but the people at the “party” just want to have a good time.

Trying to sell something on Facebook just doesn’t work.

So, what you need to do is take a hint and start establishing relationships with people. Good relationships will eventually result in business. You can’t go in with a selling attitude on Facebook. You have to go in and try to make friends first. Business will come as a later step.

It’s like when you are at a party and you get to know people. You spend some time with them “hanging out”. After some joking around and small talk, the conversation will eventually turn to “so what do you do?”. It’s not exactly like that on Facebook, but it’s close.

What you need to do is first establish rapport with people by maybe telling a joke or saying something mildly controversial to get a response from people. You can also say something to get people agreeing with you with a shared problem stated in a funny way.

I know that’s a really general statement but if you go to this site you’ll get some good ideas: http://www.ireallyhatethat.com/ . For example, if at a party with Internet marketers you say something like: “I really hate when an email subject says, “You just got paid”, but the email turns out to be spam”. You’ll get people agreeing and nodding with you. That’s the beginning of getting rapport with an audience.

If you take that idea and turn it into a fanpage, you’ll start making some friends. Pick a topic that you know a certain audience will relate to. Once you start having people “like” your fanpage you will be able to send relevant messages through their newsfeed.

Now, don’t start selling right away. That will be a real turn off for your new friends. Keep your conversation light with some humour. Gradually, you can start talking about business.

A better approach is where you simply put an advertising banner on the side and you spend your time establishing rapport with people through the newsfeed.

Try it. This approach actually works very well.

For more ideas on what works online go to the Wealthy Affiliate University.